About Me
I am a marketer with the world’s largest sports spread betting company.
I am from an acquisition marketing background.
…but I quickly realised that there was much more to marketing than solely bringing players on-board.
I’m actually rather shy which has helped me refine the following trait:
I enjoy using data when solving problems; it helps in rooms full of HIPPOs.
…though I’m learning that you can’t quantify everything and that’s ok.
I wonder why marketers still use banner adverts willy-nilly.
I live in London.